Ulrik Juul Christensen

Executive Chairman


Ulrik is a globally recognized expert in learning technology, known for pioneering adaptive learning, data-driven content development, and simulation technologies. He leads Area9 Group's strategy, covering business process optimization for corporations, digital product design, and corporate training through adaptive learning.He started Sophus Medical in 1997 during medical school, which Laerdal Medical acquired in 2002. From 2002 to 2006, he led Laerdal's learning technologies worldwide. In 2006, he co-founded Area9 Group, advancing adaptive and personalized learning with over 1500 products and systems used by millions of students each semester. Area9 Lyceum's current learning infrastructure offerings include several of the market leading technologies to make advanced e-learning at scale. Ulrik has served on McGraw-Hill's Executive Leadership teams, dedicating himself to Area9 Group's growth since 2016. He is the Executive Chairman of Area9 Lyceum, aiming to develop the 4th generation adaptive learning platform and support four-dimensional education since January 2018.He serves on the boards several companies incl. the Technical University of Denmark and advises several educational and innovation organizations, demonstrating his commitment to advancing learning technologies and educational practices. Ulrik is educated as a medical doctor from University of Copenhagen.